Bob Mitchell

As Chief Executive Officer of the Global Electronics Council, Bob provides leadership and strategic oversight of the organization to fulfill its vision and mission. He brings a deep background in business human rights, environmental sustainability, non-profit management, and corporate sustainability programs.

As former Vice President of Human Rights Environment at the Responsible Business Alliance (RBA), Bob led the strategy development and implementation for responsible business conduct programs in a multi-industry, multi-stakeholder environment. In this role, he drove the inception and launch of significant efforts in areas such as Forced Labor Due Diligence, Decarbonizing Supply Chains, Circularity, and Supply Chain Resiliency.

He is a veteran of Hewlett Packard and Hewlett Packard Enterprise, with over a decade and a half working in sustainability. Before working at the RBA, he was Director of global Social & Environmental Responsibility at Hewlett Packard Enterprise, leading a team of professionals in human rights, product environmental stewardship, supply chain responsibility, and conflict minerals, among other issues areas. Bob also served on the RBA Board of Directors and Advisory Board of Social Accountability International (SAI). He holds an MBA from the University of Arizona and a bachelor’s degree from the University of Virginia.